Tuesday, February 24, 2009

SEO Basic & Complete Tutorial for Beginners

Technically SEO is defined as the Rules and Regulation OR It is a Protocols that must be followed by all the websites If they want to excellent SERP status for long time on top position of the major Search Engines like Google, Yahoo, Msn and other mores.

In another way, SEO is a Art or Science that gives a way or technique to get higher rank within the top of SERP (Search engine resul pages) like Google, Yahoo, Msn ..,
    How SEO will help You ?
    • If you are Owner of your Business and want to Grow Your Business, Leads & Conversions.
    • If you want to make your Career in the SEO fields.
    • If you are new comer in SEO / SEM / Google Analytics / Structured Data / Digital Marketing.
    Find below Basic and Complete SEO Resources:- 
    Find below some more about SEO, SEO Tips and Tricks for Beginners; Need to Know : -  
    WHAT IS "SEARCH ENGINE":- The Search engines enable to their visitors to enter a specific word or term, known as keywords. Once submitted, all pages containing those keywords that can be found in the search engine's directory are listed on the search engine result pages.Google, Yahoo, MSN etc are the major search engine. A search engine is a website such as Google on which people can search for other websites on the Internet. Search engines do not include sites manually, but have an automated "search engine spiders" that "crawls" the web through links. If your website has just one link to it, it will eventually be found and indexed in a search engine.

    WHAT IS "SEARCH ENGINE ROBOT" :- Search Engine Robots are automated software agents called spiders, crawlers, robots and bots. that crawl on the web through internet.These bots are the seekers of content on the Internet, A web crawler (also known as a web spider or ant) is a program which browses the World Wide Web in a methodical, automated manner. Web crawlers are mainly used to create a copy of all the visited pages for later processing by a search engine that will index the downloaded pages to provide fast searches.

    WHAT IS "SEARCH ENGINE INDEXING":-The collection of information a search engine has that searchers can query against. With crawler-based search engines, the index is typically copies of all the web pages they have found from crawling the web.

    WHAT IS "ORGANIC SEARCH ENGINE" LISTING:-- An "organic" search engine listing is a free listing of a site, usually found by a search engine's spider and then ranked by relevancy according to the search engine's methodology. In contrast, a paid listing is ranked according to how much an advertiser is willing to spend. The field of search engine optimization (SEO) is geared toward improving the rankings of sites' organic listings.

    WHAT IS "SEARCH ENGINE SPAMS":- It is defined as some illegal methods for SEO, that is prohibited by Search Engine. If any one follow this illegal way, my be banned or spamed by search engines.

    WHAT IS "SEARCH ENGINE RESULT PAGE (SERP)":- It is a web page, that will come after searching something on the search engines, so this page is called SERP.

    WHAT ARE META TAG:- Meta Tags are the information inserted in the tag head area of the HTML code of your web pages, where apart from the Title Tag, other information inserted is not visible to the person surfing your web page but is intended for the search engine crawlers. Meta Tags are included so that the search engines are able to list your site in their indexes more accurately.

    WHAT IS META ROBOT TAG:- The Meta Robots Tag gives you the ability to specify whether search engines should index that page or follow the links appearing on that page. However, there is no need for using Meta Robots tag if one is already using detailed robots.txt file to block any specific indexing. Read our article on Working with the robots.txt file.

    The Meta Robots Tag is included in the HTTP header of a document. The Robots Tag allows webmasters to add information about search engine indexing to the HTTP header. The Robots-Tag is currently supported by Google and Yahoo. Other search engines don't support the tag yet.

    Robots Tag supports the following commands:
    • Index:      Allows the spider to index that page.
    • Noindex:  Instructs the spider not to index the page.
    • Follow:     Instructs the spider to follow the links from that page and index them.
    • Nofollow: Instructs the spider not to follow links from that page for indexing.
    WHAT IS "ANCHOR TAG":- Anchor tag is used for, connect to relevant pages with some defined text.

    WHAT IS "KEYWORD STUFFING":- Stuffing” long lists of keywords into the content and the code on a page that makes the page unreadable. Repetition of keyword or phrase in META tags or some where else. 

    WHAT IS "KEYWORD DENSITY":- The ratio of the number of occurrences of a particular keyword or phrase to the total number of words in a page. One element of search engine optimization. The number of times a keyword is used on a web page divided by the total number of words on the page. Keyword density calculates the percentage of keyword words and phrases compared to the total of words in your web page body.

    WHAT IS "LINK EXCHANGE":-- Link exchange is one of the earliest and most popular SEO technique among websites to get inbound links (urls that pointing to your website). That increases traffic rank and page rank of your sites.

    WHAT IS "OUTBOUND LINK":- A link is going from your website to another website is called the outbound link.

    WHAT IS "INBOUND LINK":- A link coming to your website from some other website

    WHAT IS "RECIPROCAL LINK":- Exchanging link between two websites is called reciprocal link, It is also called link swap.

    WHAT IS "DIRECTRY SUBMISSION":- A directory is a website often categorized like the yellow pages which allows visitors to find other websites by to pic and category. A directory is a website such as DMOZ (or the directory section of Yahoo) that does not have automated programs which crawl the web looking for web pages. Each website included in a directory was submitted by the site's representative and was judged worthy of inclusion by an actual person.

    1 Comments:

    At 11:58 PM , Blogger mercyroy said...

    effective informations about SEO and its techniques.thanks for sharing with us.keep add ur info regularly.
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