Monday, August 05, 2024

Shipping Mandatory - GMC (Google Merchant Centre) | July 2024

1# If you don't submit a shipping cost for a region that you ship to, either in your product data or through your account shipping settings, your product or account could be disapproved.

2# Here’s what products look like on Google if the shipping options have been configured successfully:

3# Here’s what products look like on Google If the shipping options have not been configured successfully:


4# There is 2 Ways to Add Shipping Information in GMC

Source: https://www.storegrowers.com/google-merchant-center-shipping/ 

There are two ways to add shipping information:

  • In Google Merchant Center – add shipping information through the Shipping and returns feature of Google Merchant Center.

  • In the product feed – add shipping information for each of your products

We usually recommend using option #1. If you configure everything in your GMC account, all info is in one place. Which makes it easy to troubleshoot or make changes.

If the shipping info is in your feed, making changes can be a lot harder.

Remember

Feed level values will overwrite any Google Merchant Center level settings. 

3# How to Set up Shipping in Google Merchant Center

To set up a new shipping in Google Merchant Center, just follow these steps:

1. First, sign in to your Google Merchant Center account.

2. Then, click the Tools and settings button, which is signified by a gear icon.

Google Merchant Center tools and settings


3. Under the TOOLS section, you’ll see Shipping and returns. Click on it and you will be redirected to the Shipping services tab.

Shipping services tab

Note: The phrase “Shipping service” might sound a little strange. But it’s basically what Google calls the collection of shipping options for specific countries.

Don’t worry too much about it now and just go through the process once. Then you’ll know how to make adjustments!

4. Next, click the blue plus button or the Add shipping service button if it’s your first time creating a shipping service. This will take you to the New shipping service page.

Add shipping service new shipping service


5. The New shipping service page contains three sections, namely: Service coverage, Delivery times, and Shipping cost.

Fill in the required details for each of these sections to create your new shipping service:

Service coverage

 Service coverage section


a. Indicate your service name on the field provided. Make sure to include a descriptive name that will make it distinguishable from your other shipping services.

b. Choose the countries where your products can be delivered to. (Note that you can add multiple countries to the same Shipping service)

c. After setting the countries, choose the currency you would like to use for the shipping service.

d. Once you’re done with the required fields, click the Next button to proceed to the next section.

Delivery times

 Delivery times section

Out of these options, only the Transit time is required. The other info is optional, but highly recommended!

a. Set a cutoff time for orders on the field that says Order cutoff time. Also, set the time zone by which you want to apply this setting.

b. For Handling time, specify the number of days for an order to be processed. Indicate the minimum number of days on the first field, followed by the maximum on the field beside it.

c. Afterward, choose which days of the week you will process orders by using the drop-down menu provided.

d. The transit time section should indicate a range of how many business days it will take for the carrier to deliver a product to the customer.

e. Specify also which days of the week are eligible for this service on the drop-down menu.

f. Upon inputting everything, click the Next button.

Shipping cost

Customer shipping cost section free shipping


For this section, you need to select the shipping cost you would like to apply for the shipping service being created.
a. Free shipping over a certain amount: if you offer a free shipping service for orders that exceed a certain amount.

b. Free shipping: if you offer free shipping to all orders.

c. Range based: lets you set different shipping rates depending on the value of the order.

d. Flat rate: If you offer a flat shipping rate for all items

e. Carrier: If the shipping cost is defined by your carrier


You’ll find more options under advanced settings, in case you need to set up shipping costs for products under a shipping label.

Here, you’ll be given the following options:

  • Fixed rate – use this option to set a fixed shipping price for all orders

  • Percentage of order total – this option is best used for shipping costs that are based on a percentage of the order value.

  • Subtable – you can also create subtables to define a shipping cost based on three or more dimensions (like price, weight or number of items)

  • No Shipping – this option lets you specify the products that cannot be shipped to a particular location.

Shipping cost

Basic cost settings

When setting up your shipping cost, you can choose from several options such as free shipping, fixed rate, or free shipping over a certain amount. You can also switch to advanced settings to view more options.


Flat rate

Use this option if you charge a fixed shipping price for all orders. To use this option, enter an amount in “All orders are shipped for”.

Free shipping

Select this option to offer free shipping for all orders.

Shipping options for shipping rate tables

When setting up your shipping rate table, you can choose from several options.

Fixed rate

Use this option if you charge a fixed shipping price, including free shipping, for all orders in a range. Customers will notice the same cost for all products in this range.

To use this option:

  1. When choosing a shipping option, select Fixed rate.

  2. Then enter an amount. If shipping is free, enter "0".

Source: https://support.google.com/merchants/answer/6069284?hl=en#zippy=%2Cfree-shipping%2Cflat-rate%2Crange-based%2Cminimum-order-value%2Cfixed-rate 

Other Source: 

https://www.storegrowers.com/shipping-attributes/ 

https://support.simprosys.com/faq/how-to-set-up-shipping-settings-in-google-merchant-center 

Google Merchant Center - how to get '+Delivery' to show?

https://www.reddit.com/r/PPC/comments/19778q2/google_merchant_center_how_to_get_delivery_to_show/?rdt=48697 


A client of ours has an extremely complicated way of working out the shipping cost of products purchased from their site. It's a combination of product weight, dimensions, and distance to the user.

We're struggling to find the right way to configure this in GMC, but I see a lot of competitors simply have '+Delivery' showing next to their listings rather than stating a price. How do you need to configure your shipping setup in order for it to simply show '+Delivery'? I can't seem to find anything online that states how to do this.

All merchants have to submit shipping details, what you see +delivery is simply something Google does automatically but can not be controlled by a merchant. You will need to setup a shipping rate.

Return Policies

In addition to shipping information, you are also required to include your specific return policies.

To add a return policy, follow these steps:
1. First, log in to your Google Merchant Center account.

2. Next, click the Tools and settings icon, and choose Shipping and returns.

Shipping and returns tools google merchant center


3. This time, click the Return policies tab and click the button that says Add policy.

Adding a policy google merchant center


4. At this point, you can now define your return policy by completing the fields on the required sections.

Define your return policy google merchant center

Country

In the Country section, select the countries where you will apply the return policy being created. You can choose to accept returns from all countries or limit this option to only a few select ones.

Policy URL

For this section, add a link to the return policy on your website. Also, indicate whether or not you accept returns from the countries listed earlier.

Return method

Here, indicate the different ways your customers can return your products. It can be either of the following:

  • In store

  • At a kiosk

  • By mail

Return window

For the Return window section, specify the number of days your customers have to process returns. The standard is 15 to 30 days, but you can choose your return window.

Product condition

Choose the accepted condition of a product for it to be eligible for return:

  • New

  • Used

Fees

Lastly, indicate your restocking fee and return shipping costs. Once you’re done with the required fields, review your inputs and click Done to save your new return policy.



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